Ways to Work With Me

Content, Storytelling & Community Partnerships Across the Hudson Valley & Northeast

I’m Nicole Dillon, founder of Women Who Brunch—a Hudson Valley-based community and content platform connecting women with the places, experiences, and destinations worth discovering.

Since 2013, I’ve partnered with tourism organizations, hospitality brands, restaurants, local businesses, and destinations to create authentic storytelling, professional content, audience-driven campaigns, and real-world community experiences.

From destination campaigns and content creation to brand activations and event sponsorships, partnerships are designed to help brands build awareness, inspire discovery, and connect with the people they want to reach.

Who We Work With:

Tourism Boards & DMOs • Hotels & Hospitality • Restaurants & Food Brands • Hudson Valley Businesses • Travel & Lifestyle Brands • Event Spaces & Attractions • Community Organizations

Content Creation

Professional photo and video assets created on-location for restaurants, shops, hotels, and hospitality brands throughout the Hudson Valley — designed for use across your own marketing channels.

  • Short-form video & Reels

  • Lifestyle, food & interior photography

  • Photo packages for social, websites & marketing

  • À la carte or bundled content packages

  • Content delivered with agreed-upon usage rights

IDEAL FOR:
• New grand openings • Seasonal campaigns • Event Coverage • Menu launches • Product launches • Website refreshes • Social media content • Hospitality marketing • Evergreen content libraries

EXAMPLES:

BRAND ACTIVATIONS & BUSINESS SPOTLIGHTS

Put your business, product, or experience in front of an engaged community of women who love to eat, travel, explore, and discover what’s next in the Hudson Valley and beyond.

From social campaigns and giveaways to business spotlights and seasonal promotions, partnerships are designed to build awareness, drive discovery, and give your brand a meaningful place within the Women Who Brunch community.

WHAT'S INCLUDED

  • Instagram Reels + Story campaigns

  • Business & brand spotlights

  • Instagram giveaways & collaborative promotions

  • New product or service launches

  • Seasonal & promotional campaigns

  • Event, grand opening & experience promotion

  • Newsletter and/or guide inclusion

  • Custom campaigns built around your goals

IDEAL FOR:

Restaurants & cafés • Shops & boutiques • Food & beverage brands • Hospitality & experiences • Local events • Product launches • Seasonal promotions • Grand openings • Brands looking to build local awareness

Examples:

DESTINATION & TOURISM

PARTNERSHIPS

Multi-platform storytelling designed to inspire travel, increase visitation, and showcase destination experiences to an engaged Hudson Valley, NYC & Northeast audience.

  • Instagram Reels + Stories campaigns

  • Destination photography & visual assets

  • Press & FAM trip coverage

  • Seasonal travel features across all four seasons

  • Custom evergreen travel guides

  • Inclusion in Hudson Valley & Northeast destination guides

IDEAL FOR:
• Destination marketing organizations • Tourism bureaus • Hotels & resorts • Regional tourism initiatives • Chambers & visitor organizations • Hospitality groups • Seasonal destination campaigns • Weekend getaway & road-trip campaigns

EXAMPLES:

COMMUNITY COFFEE MEETUP SPONSORSHIPS

Put your brand in the room with an engaged local audience through Women Who Brunch community gatherings across the Hudson Valley.

  • Brand visibility at the event (signage, product placement, etc.)

  • Sponsored products, samples or giveaways

  • Full event sponsorship with naming rights

  • Social content + Story coverage surrounding the meetup

  • Opportunity to connect directly with attendees

IDEAL FOR:
• Coffee shops & cafés • Local food & beverage brands • Wellness & lifestyle brands • Beauty & self-care businesses • Retailers & boutiques • Service-based businesses • Community organizations • Brands/Businesses looking to build local awareness

EXAMPLES:

SPEAKING & WORKSHOPS

Practical, engaging presentations and workshops focused on content, community, local discovery, and creating meaningful experiences.

CONTENT, SOCIAL & COMMUNITY

  • Creating Content That Connects
    How to create authentic, useful content that builds relationships with your audience—not just views.

  • Building Your Local Brand on Instagram
    Practical strategies for local businesses and organizations to build visibility, engage their community, and turn Instagram into a discovery tool.

  • Community-First Marketing
    How businesses can move beyond promotion to create genuine connection, participation, and loyalty within their local community.

HUDSON VALLEY & DESTINATION PROGRAMMING

  • Spring Adventures in the Hudson Valley
    Discover seasonal favorites, from blooming gardens and farmers markets to scenic day trips and hidden local gems.

  • Fall Adventures in the Hudson Valley
    Explore apple orchards, pumpkin patches, foliage drives, harvest festivals, and can't-miss autumn destinations throughout the region.

  • Hidden Spots of the Hudson Valley
    Discover lesser-known restaurants, shops, attractions, and experiences that even longtime locals may not have experienced yet.

Why Work With Women Who Brunch

  • 22K+ Instagram followers & 350K+ average monthly reach (as of September 2026)

  • A highly engaged audience of women (25-55+) across the Hudson Valley, NYC & Northeast

  • 13+ years of community building through content, events, and local discovery

  • Deep Hudson Valley & Northeast expertise across food, travel, hospitality & experiences

  • Authentic, experience-driven storytelling that builds discovery and connection

  • Professional photo + video content created for today's digital platforms

  • Online storytelling + in-person community through events, meetups & destination experiences

 

Request a collaboration or content proposal

 

Previous Work & Current and Previous Clients Include: